INNSiDE by Meliá Madrid Gran Via, the result of the total renovation of the old TRYP Cibeles Hotel, boasts an ideal location in Malasaña, one of the liveliest districts in the capital, with an abundance of local art and culture that connects with the essence of the brand
The hotel will have a spectacular 700m2 rooftop area, an outdoor space providing a safe way to enjoy great leisure and dining facilities, with marine-inspired decoration and facilities operated by the Abica group
Meliá Hotels International is confident its accessible lifestyle brand will help reactivate the destination by meeting two fundamental needs to stimulate demand: safety and space.
At number 34 on the Gran Via in Madrid, just a few metres from Malasaña, one of the most unconventional and dynamic districts in Madrid, the youngest of the Meliá Hotels International brands is preparing to disembark in the Spanish capital at the beginning of spring. The venue is a historic building dating back to the 1920s, designed by Antonio Palacios Ramilo and renowned for its innovative nature, a concept intrinsic to the Meliá Hotels International DNA. This spirit of innovation now continues with the introduction of its most accessible lifestyle brand, perfect for people seeking quality and a new, modern and active service concept, accompanied by avant-garde facilities equipped with the latest technology.
The building was inaugurated in 1923 as the Alfonso XIII hotel, and was always known as the Hotel Avenida. In recent years it was renamed the TRYP Cibeles hotel, and it will now be changing its name to Gran Via due to the fact that its façade is now part of the history of Madrid and one of its most popular streets.
INNSiDE By Meliá Madrid Gran Via will have 117 rooms designed to meet the needs of modern travellers and providing all of the brand’s key attributes, such as sustainable sheets, bathrobes and amenities with a low environmental impact, no single-use plastics, and strict compliance with the new Stay Safe with Meliá health and safety programme. In order to connect with the city itself, the hotel will also have different spaces with work by urban artists thanks to a partnership with the Madrid Street Art Project, an independent organisation which supports art and local urban artists by exhibiting their work to a larger audience, in addition to taking part in the Pinta Malasaña festival, a breakthrough event in the world of art and culture in Madrid.
The hotel will have an Open Living Lounge on its 7th floor, a space for work or play in the order that every visitor decides. This space will host the reception, artistic spaces, the bar, restaurant and DJ area. The perfect space for guests to immerse themselves in the INNSiDE By Meliá brand experience.
INNSiDE By Meliá Madrid Gran Via aims to become a fashion and dining icon for both locals and tourists in Madrid thanks to the Abica group and “A Ollo”, a dining space with a Galician flair and international influences, as well as an incredible rooftop bar, “Le Tavernier”, an oasis in which to enjoy cocktails and the sky over the centre of Madrid.
INNSiDE by Meliá Madrid Gran Via opens after a major renovation and rebranding, reinforcing the commitment of Meliá Hotels International to its youngest brand. The brand is expected to be the fastest-growing brand in the company’s portfolio over the coming years, prioritising sustainability and respect for the environment.
Meliá Hotels International has also used the hotel renovation to implement its new Stay Safe with Meliá health and safety programme certified by Bureau Veritas, which has been very well received during the pandemic and reinforced the trust of customers in the group’s hotels.
In 2021, INNSiDE by Meliá plans to open new hotels in Amsterdam, Liverpool, Newcastle and Luxembourg, adding to the brand’s current portfolio of 33 hotels open in Spain, Germany, the United Kingdom, France, Italy, the United States, Vietnam, China and Peru.